|
|||||
|
Second release for AdsML Framework is first in suite of standards to address a discrete, advertising-industry business process. Amsterdam, 13 October 2004 – The first process-specific standard in the AdsML Framework’s suite of standards was released here today for public review and comment. The AdsML Bookings Specification, which is complete for the industry’s print media, enables [...] Formal naming convention for the AdsML group of standards established to promote clarity, advance understanding. Darmstadt, 1 October 2004 – The international AdsML Specification has received a new name, the AdsML Consortium announced recently. The official omnibus name for the family of standards is “AdsML Framework for E-commerce Business Standards for the Advertising Industry.” For convenience, [...] Vienna, Va., USA. 19 April 2004 – The release of AdsML 2.0 in October 2004 will provide the advertising industry with classified ad content that is searchable, advertisement styling standards that facilitate multiple media usage and a vehicle for advertisers to exchange electronic business documents directly with newspapers. These are the expected outcomes from collaborative efforts [...] Swindon, UK, 31 March 2004 – The developers of three existing standards for the transmission of advertising data have agreed to merge their standards with the international AdsML Specification, the AdsML Consortium has announced. The AdsML Consortium will deliver a suite of related standards this year that will allow advertisers and publishers to exchange booking information [...] The AdsML Consortium, an international group of organizations serving the print, electronic and digital publishing industries, today made public its Advertising Standards Matrix project, an effort designed to identify and survey all existing and emerging standards, across all media, that address processes essential to the lifecycle of advertisements. “Standardization is a vital requirement for higher efficiency and transparency in automated newspaper production. The AdsML Consortium is, after CIP4, the second standardization committee to which we are actively committing ourselves,” says Norbert Ohl, managing director of ppi Media in Hamburg, Germany. “With respect to the crisis in the advertising business at present, AdsML opens [...] AdsML standard will build on existing standards, set specifications for crucial processes; all advertising media ultimately affected Darmstadt, May 13, 2003 – An international consortium of organizations serving the print and electronic publishing industries is creating a global standard that will govern how digital information is exchanged for all types of advertising, across all media and [...] |
|
|||
|
Copyright © 2012 The AdsML Consortium - All Rights Reserved |
|||||
